An extraordinary future is only possible with responsibility and proactiveness. It’s created by rethinking, reprogramming. It starts when we closely examine the full impact of our ideas and actions.

SHALL WE?

On our end, we devote more and more research, technology and soul searching into having a production chain that is attentive to what is going on around us.

A sustainable development is the balance between economic growth and environmental protection. It includes recognizing local cultures and social inclusion, and is achieved through a combination of positive, constructive practices.

It’s growing without losing sight of the planet, its people, and everything that surrounds us.

Is one of Grendene's

gSustainabilityreatest

commitments. It's

where Melissa's

story begins.

Grendene's Sustainable Development Policy coordinates a series of actions that we are already taking and is thoughtfully programming new actions. It adheres to the UN's Sustainable Development Goals (SDGs), a global effort to build a better future.

Grendene embraces the initiatives of the following SDGs:

100% Melissa.
100% cruelty-free.

Melissa is

Recyclable
Vegan
Aware

Made with no animal products or materials and with approximately 6% carbon from renewable sources.

Melissa has low impact from start to finish, and numerous people working toward continued improvement.

When you have respect and care for what is around you,
The way you look at
plastic must constantly
be revisited.

Our plastic

We support the global fight against the uncontrolled use of plastic, particularly single-use plastics that we use once and then throw away, like plastic straws, bags and bottles. The world cannot recycle all this material which ends up becoming pollution.

At Melissa, we do our duty to change this scenario. Melissa's plastic can be used continually; a long-lasting plastic that is also used in domestic utensils, computers, toys and medicine, among others.

Transparency

As a fashion brand, Melissa has been collaborating with the Fashion Revolution Transparency Index. since 2020.
What is the Fashion Revolution?
It is a global movement uniting designers, leaders, makers, academics and fashion lovers that are concerned with environmental issues.
MELISSA HAD THE BIGGEST LEAP IN PERFORMANCE AMONG THE BRANDS REVIEWED
Refer to this link for more information about the index: Transparency Index 2020

Sustainability has everything to do with the circular economy.

On 15/10/2019, Conscious Consumption Day, we paused our sales, cleared the Melissa Clubs, of which there are more than 320, and spent the day discussing our shoe collection system and reinforcing the reverse logistics of our primary material.
Since that day, all our shops collect Melissas that can no longer be used so that they can be correctly disposed of.

Release of the 100% recycled melissa flox

To reinforce our commitment to a circular economy we present our first 100% recycled melissa. This project began on october 15th and is the embodiment of our commitment to reverse logistics.
We are vegan certified by the Vegan Society, a UK-based institution devoted to creating a cruelty'free world since 1944.

Moreover: our paper packaging is certified as being responsibly sourced by the Forestry Stewardship Council (FSC).

Link to the official site: https://br.fsc.org/pt-br/certificado

7 thousand

people participated in continued education at Grendene University.

Ecoefficient operations

like the Solar Energy System in the factories in Sobral, Ceará, minimise the impact caused by production.

1,810 MWh

of renewable energy was generated in one year.

1,000 houses

could use that amount of energy at the same time.

992 tons

of carbon the equivalent to emissions are avoided each year.

1 by 1, done

All these initiatives yield results that will stay with us our whole lives.

100%

of our effluent is treated and completely reused in Melissa's factories, for example for watering the gardens or toilet flushing.

31%

reduction in water consumption in the past 5 years.

400 thousand m3 of water =
161 Olympic Swimming Pools

During this time, achieved

57%

reduction in waste production. (92% of that waste is already recycled)

44,274 tCO2

reduction in air pollution. Other organic wastes produced in our factories are transformed into fertilizers and gas for kitchen stoves.